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Consumer Behaviour (Rle Consumer Behaviour): A ...
Edition Details
Format:Paperback
Language:English
ISBN:1138832391
Format: Paperback
Condition:
$
70.99
Consumer Behaviour (Rle Consumer Behaviour): A ...
Edition Description
This book is concerned with the application of the behavioural sciences, notably social psychology and sociology, to the study of consumer behaviour. The emphasis throughout is on making these sciences practical for the marketing manager by focusing on those aspects of consumer...
Edition Details
Format:Hardcover
Language:English
ISBN:1138832367
Format: Hardcover
Condition:
$
165.00
Consumer Behaviour: A Practical Guide
Edition Details
Format:Paperback
Language:English
ISBN:0470269146
Format: Paperback
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