
This book addresses fundamental questions about the very idea of demand: how is it constituted, how does it change and how might it be steered? Conceptualising Demand focuses on five core propositions: that demand is derived from social practices; that it is made and...

This book addresses fundamental questions about the very idea of demand: how is it constituted, how does it change and how might it be steered? Conceptualising Demand focuses on five core propositions: that demand is derived from social practices; that it is made and...