Competitive Analysis

By Djamel Eddine Laouisset

In formulating business strategy, managers must consider the strategies of the firm's competitors. Competitor analysis has two primary activities, first, obtaining information about important... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 3659142824
• ISBN13: 9783659142826
• Release Date: May 2012
• Publisher: LAP Lambert Academic Publishing
• Length: 100 Pages
• Weight: 0.35 lbs.
• Dimensions: 0.2" x 6.0" x 9.0"