Words can move mountains. A great speech has the power to make people care about something that they might never have even known about. In this book, readers learn the particular skills of speechwriting and public speaking. Students go beyond the basics of writing to discover how tone, language, and voice can all work together to convince others to support a cause. Tip sidebars give up-to-date advice on the best practices of this ancient and valuable art. Written in standard Latin American Spanish.
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