Communication Research Methods

By Gerianne Merrigan

Book Overview

Ideal for research methods courses covering multiple methodologies, Communication Research Methods is the only text that uses a research-as-argument approach to help students not only become more effective researchers but also more insightful consumers of research. It expertly balances the interpretive, critical, and discovery paradigms. No other research methods book on the market better reflects actual research practice and provides methodological choices based not on ideological constraints but rather on the nature of the research question. Merrigan and Huston treat communication research comprehensively, discussing a broad range of traditional and contemporary methods and considering ethics in designing, conducting, and reporting research.

• Format: Paperback
• Language: English
• ISBN: 0190652748
• ISBN13: 9780190652746
• Release Date: January 2019
• Publisher: Oxford University Press
• Length: 400 Pages
• Weight: 1.74 lbs.
• Dimensions: 0.8" x 8.0" x 9.9"

Customer Reviews

Good Communication Research Methods Textbook

This was the required text for my Communication Research Methods class, so buying it wasn't really an option. After flipping through the book to see what I was in for this semester, I found the layout of the book to be pretty organized. 1.) Each chapter has an abstract at the beginning and a summary at the end that gives a brief overview of the chapter. 2.) Each chapter has an outline at the beginning to show you how the chapter lays out the topic. 3.) Vocab words are bolded, which is great if you have to know them for a test, and a list of "Key Terms" is at the end of each chapter. 4.) Throughout the chapter, the authors provide examples of warrants and claims to illustrate the points they're trying to make. 5.) Appendix A - A good guide to writing research reports and essays. Definitely helpful with assignments. Overall, I think that this is a pretty good textbook. The reading tends to be pretty dry, but not completely untolerable.