Communicating Sustainability for the Green Economy

by Lynn R. Kahle and Eda Gurel-Atay

Book Overview

With chapters written by experts in their field, this volume advances the understanding of theory and successful practice of marketing and promoting environmental sustainability. Some experts predict... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0765636816
• ISBN13: 9780765636812
• Release Date: November 2013
• Publisher: Routledge
• Length: 320 Pages
• Weight: 0.92 lbs.
• Dimensions: 0.7" x 6.0" x 8.9"