Common Attitude Development Towards Advertising In Pakistan

By Qazi Mohammed Ahmed

The research study intends to investigate the role of general attitudes towards advertising in Pakistan. Attitude development here pertains to the evaluative criteria that consumers select by the... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 3659359297
• ISBN13: 9783659359293
• Release Date: March 2013
• Publisher: LAP Lambert Academic Publishing
• Length: 96 Pages
• Weight: 0.33 lbs.
• Dimensions: 0.2" x 6.0" x 9.0"