Commodity Activism: Cultural Resistance in Neoliberal Times

Book Overview

Buying (RED) products--from Gap T-shirts to Apple--to fight AIDS.
Drinking a "Caring Cup" of coffee at the Coffee Bean & Tea Leaf to
support fair trade. Driving a Toyota Prius to fight global warming. All
these commonplace activities point to a central feature of contemporary
culture: the most common way we participate in social activism is by
buying something.

Roopali Mukherjee and Sarah Banet-Weiser have gathered...

• Format: Paperback
• Language: English
• ISBN: 0814764010
• ISBN13: 9780814764015
• Release Date: February 2012
• Publisher: New York University Press
• Length: 314 Pages
• Weight: 1.18 lbs.
• Dimensions: 0.6" x 5.9" x 8.9"