Cold Cash for Warm Hearts: 101 Best Social Marketing Initiatives: 101 Best Social Marketing Initiatives

by Richard Steckel

This book is the most complete compendium of cause-related marketing ideas in print. Dr. Steckel and his team have compiled hundreds of ideas that corporations and nonprofits have used successfully.... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 1892696320
• ISBN13: 9781892696328
• Release Date: May 2004
• Publisher: High Tide Press
• Length: 224 Pages
• Weight: 0.80 lbs.
• Dimensions: 0.6" x 6.0" x 9.0"