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Paperback Closing Arguments & The P.E.R.M. Technique: Win Big, More Often Book

ISBN: 0998791814

ISBN13: 9780998791814

Closing Arguments & The P.E.R.M. Technique: Win Big, More Often

Top US trial lawyer Jim Garrity outlines his famous technique for talking to juries passionately and persuasively without using any notes whatsoever. Garrity argues that while even veteran litigators read from notes during closing arguments to juries, it isn't necessary. Worse than that, though, using notes tells the jury you're insincere because you're reading your thoughts instead of looking at the jury and talking from the heart. (As Garrity puts it, "When was the last time you had to read the words 'I love you' to your child at bedtime? How insincere would that seem?") Juries are no different. T hey want you to come out swinging, to be passionate and authentic. They want you to look at them when you talk, not down at the podium. Garrity's ground-breaking system will cure you of the terrible note habit and make you a powerful, engaging and, most importantly, winning master of closing arguments.

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Format: Paperback

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Related Subjects

Law

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