CIM Coursebook 08/09 Marketing Communications

By Chris Fill and Graham Hughes

Offers companions to the Chartered Institute of Marketing (CIM) professional marketing qualifications. This title includes chapters that feature case studies, study tips and activities to test your learning and understanding. It offers online materials that support students and tutors at various stages.

• Format: Hardcover
• Language: English
• ISBN: 113844118X
• ISBN13: 9781138441187
• Release Date: November 2017
• Publisher: Routledge
• Length: 236 Pages
• Weight: 1.27 lbs.
• Dimensions: 0.6" x 6.7" x 9.6"