Changing the Sales Conversation: Connect, Collaborate, and Close

by Linda Richardson

Book Overview

CREATE BETTER, MORE EFFECTIVE CONVERSATIONS IN TODAY'S HYPER-DIGITAL WORLD

In this era of iPads, iPhones, and apps, salescommunications may be growing, but sales conversations are dying--and so are too many sales. Globalization, the explosion in competition, the slow economy, and fast-emerging technologies all have changed buying habits.Salespeople can no longer rely on the traditional sales methodologies. They must change the conversation.

A...

• Format: Hardcover
• Language: English
• ISBN: 0071823654
• ISBN13: 9780071823654
• Release Date: January 2014
• Publisher: McGraw-Hill Companies
• Length: 176 Pages
• Weight: 0.90 lbs.
• Dimensions: 0.7" x 6.1" x 9.1"