Cases in Strategic Management (The Dryden Press Series in Management)

By Cyril P. Morgan and Jeffrey S. Bracker

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• Format: Paperback
• Language: English
• ISBN: 0030558581
• ISBN13: 9780030558580
• Release Date: March 1991
• Publisher: Dryden Pr
• Weight: 2.13 lbs.
• Dimensions: 9.5" x 1.5" x 7.8"

Customer Reviews

This is the one. The cat's meow

I am a business book afficionado, and this is one of the best books in the field. It is especially a good book on strategic planning for entrepreneurs. What we learned from the intro and case approach helped us raised our "business fluency". The insights learned from the cases caused us to adjust our business plan. It has also put us in a better position to raise capital.