Case Study Research for Business

By Jillian Dawes Farquhar

Using a step-by-step approach, Case Study Research for Business takes students right through the case study research process from research design and data collection using qualitative and quantitative methods, to research analysis, writing up and presenting work.

Key features:

Takes a multidisciplinary approach to case study research design by drawing on both positivist and interpretivist schools of thought to improve student understanding of these critical research traditions.

Coverage of contemporary topics such as research ethics

Packed with practical examples from all areas of business.

Pedagogical features including vignettes, exercises and ′cases′ which directly relate to business research

Additional online material including worked examples, further case studies, structure templates and online readings

• Format: Paperback
• Language: English
• ISBN: 1849207771
• ISBN13: 9781849207775
• Release Date: March 2012
• Publisher: Sage Publications Ltd
• Length: 144 Pages
• Weight: 0.60 lbs.
• Dimensions: 0.4" x 6.6" x 9.4"