Poor business knowledge could cost you your dream consulting job. Top firms such as McKinsey, BCG, and Bain expect you to demonstrate strong business acumen and strategic thinking-even if you have no business background. That's exactly where this book helps.Case Interview Business Essentials is a fast, focused, and practical crash course on the exact business concepts, frameworks, and terminology you need to ace your case interviews. This book provides: A complete review of business essentials-from business models to pricing strategies to consumer psychology... all in just 2 hours100 concise, example-packed lessons without the $250,000 MBA price tag14 industry primers to help you speak like an expert in any case Whether you're a student or working professional with no business background, this book will give you the confidence to walk into any case interview and sound like you've been consulting for years. Written by Taylor Warfield, a former Bain Manager and interviewer, who has helped thousands of candidates land offers at top consulting firms over the past 10+ years. Master business essentials. Ace the case. Get the offer.
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