In Campaigning in the 21st Century, Dennis W. Johnson analyzes the way political campaigns have been traditionally run and the extraordinary changes that have occurred since 2012, including in the wake of the landmark Citizens United Supreme Court decision. The book looks...
In Campaigning in the 21st Century, Dennis W. Johnson analyzes the way political campaigns have been traditionally run and the extraordinary changes that have occurred since 2012, including in the wake of the landmark Citizens United Supreme Court decision. The book looks...
In view of the 2016 US election season, the second edition of this book analyzes the way political campaigns have been traditionally run and the extraordinary changes that have occurred since 2012. Dennis W. Johnson looks at the most sophisticated techniques of modern campaigning-micro-targeting,...