Buying Canadian sounds simple. But what happens to Canadians whose jobs depend on imported goods?
Behind every purchase are workers, businesses, and families. Choosing a Canadian-made product could support domestic production. It could also affect Canadians who earn their living selling, transporting, or servicing goods made elsewhere.
In Buying Canadian: Who Gains, Who Loses?, Avez Prescott explores what a shift toward buying only Canadian products could mean for jobs, household budgets, and the country's ability to produce more at home.
Through accessible explanations and hypothetical everyday scenarios, this book examines:
What "Canadian" means when ownership, manufacturing, and ingredients cross borders.Why new jobs may not reach the workers whose jobs disappear.How affordability shapes the choices families can make.What happens when no suitable Canadian alternative exists.What it takes to build more production in Canada.Supporting Canadian businesses is a worthwhile goal. Understanding the people affected by our choices helps us pursue it thoughtfully.
For readers who want to look beyond the label and consider who gains, who loses, and what comes next.