Business Strategy in the Digital Age: Adapting to Technological Advances

By: Firdous, Amina

The widespread use of digital technologies has marked the beginning of the Digital Age, also known as the Information Age, and has led to profound changes in the ways in which people work, play, and do business. The second part of the twentieth century saw the beginning of the information age, in which fast improvements in computing power, the internet, and other digital tools revolutionized every facet of modern life, including the business world.

Changes in the Digital Era:

We may follow the path of the Digital Age all the way back to the birth of the first computers in the middle of the twentieth century. Microprocessors were made possible by the invention of the transistor, the proliferation of mainframe computers, and the consequent shrinking of computing hardware. Because of this development, personal computers became available to consumers and small businesses in the 1970s and 1980s.

However, the true tipping point occurred when the internet became widely available in the late 20th century. The internet enabled unprecedented levels of global communication and information sharing by linking individuals and organizations around the globe. This process was sped up considerably when the World Wide Web was created in the early 1990s and the internet became widely available

• Format: Paperback
• Language: English
• ISBN: 9358687908
• ISBN13: 9789358687903
• Release Date: December 2023
• Publisher: Self-Publisher
• Length: 282 Pages
• Weight: 0.84 lbs.
• Dimensions: 0.6" x 6.0" x 9.0"