Business Power: Creating New Wealth from IP Assets

by Robert Shearer

Praise for Business Power Creating: New Wealth from IP Assets

"Business Power is an essential handbook for every business leader. Creating and growing IP is a critical element of innovation and accelerates the transformation of knowledge to market value. Business Power provides a step-by-step approach to value creation."
--Dr. Martin Fleming, Vice President, Corporate Strategy IBM Corporation

"It is difficult to...

• Format: Hardcover
• Language: English
• ISBN: 0470120754
• ISBN13: 9780470120750
• Release Date: April 2007
• Publisher: Wiley
• Length: 288 Pages
• Weight: 1.23 lbs.
• Dimensions: 1.0" x 8.7" x 9.3"