Ideation is an extremely important part of business. And because we live in a world where things are constantly changing, businesses are forced to adapt. And in order to adapt, businesses must ideate new ways of being and new ways of selling value. Think about how much change the world has seen within the last 50 years - It's really an insane amount of change that has affected every part of life on earth. And businesses have had to adapt their ways of being in so many ways - in terms of operations, in terms of marketing, in terms of accounting, in terms of service, in terms of management, and so much more. In many ways, ideation has been the cause of these changes. And in many ways, ideation has been the way that businesses cope and survive. Ideas, well exececuted, have the power to spark revolutionary new ways of being that improve and enrich life. And when things aren't going well, ideas have the power to transform the ugly into the beautiful. So, ideation is one of the most important parts of business and it's a skill every manager, every employee and every executive will benefit from having. Buy this book to learn the five steps to business ideation.
ThriftBooks sells millions of used books at the lowest
everyday prices. We personally assess every book's quality and offer rare, out-of-print treasures. We
deliver the joy of reading in recyclable packaging with free standard shipping on US orders over $15.
ThriftBooks.com. Read more. Spend less.