Business Economics: Strategy and Applications

by Mark Cook and Corri Farquharson

Using real business problems, this text explains and develops the link between business economics and strategy and the practical applications. It takes an international approach to managerial... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0273617133
• ISBN13: 9780273617136
• Release Date: December 1997
• Publisher: Pitman Publishing
• Length: 602 Pages

Customer Reviews

Essential Study Guide

Farquarson and Cook have made this published work a jewel to read, it contains all the essentials needed to understand both the principles and application of economics, from both a micro- and a macro- view. Ideally recommended for all Business Programs - of study from the beginner to the highly advanced it contains a pleasure for all and is an easily read book