An introductory business text which aims to inform the student about the important facets of today's business world. Now in its third edition, it covers a range of contemporary international issues, the ethical and legal environment, technology, service operations and social...
This best-selling book provides readers with a comprehensive overview of all the important functions of business. Each edition has introduced cutting-edge firsts while ensuring the underlying principles that guided its creation. This eighth edition focuses on the broad range...
This best-selling book provides readers with a comprehensive overview of all the important functions of business. Each edition has introduced cutting-edge firsts while ensuring the underlying principles that guided its creation. This eighth edition focuses on the broad range...