Built to Suck: The Inevitable Demise of the Corporation...and How to Save It?

by Joseph Jaffe

Book Overview

CORPORATIONS ARE DYING. CAN THEY BE SAVED?

In late 2018, Amazon founder Jeff Bezos addressed his entire staff in an all-hands meeting. "Amazon will fail and go bankrupt one day" he said. "Your job is to delay this for as long as possible "

Advertising icon, Jay Chiat, once said: "Let's see how big we get before we suck." In Built to Suck, longtime corporate provocateur Joseph Jaffe argues that the Corporate...

• Format: Hardcover
• Language: English
• ISBN: 1940858887
• ISBN13: 9781940858883
• Release Date: March 2019
• Publisher: Ideapress Publishing
• Length: 320 Pages
• Weight: 1.45 lbs.
• Dimensions: 1.1" x 6.2" x 9.0"