Building the Digital Enterprise: A Guide to Constructing Monetization Models Using Digital Technologies

By Mark Skilton

The digital economy is at a tipping point. This practical book defines digital ecosystems, discusses digital design using converging technologies of social networking, mobility, big data and cloud computing, and provides a methods for linking digital technologies together to meet the challenges of building a digital enterprise in the new economy.

• Format: Hardcover
• Language: English
• ISBN: 1137477709
• ISBN13: 9781137477705
• Release Date: August 2015
• Publisher: Palgrave MacMillan
• Length: 230 Pages
• Weight: 1.05 lbs.
• Dimensions: 1.0" x 5.6" x 8.6"