Building Stakeholder Relations and Corporate Social Responsibility

By Barbara Fryzel

Book Overview

Introduction PART I: CORPORATE SOCIAL RESPONSIBILITY - A RESPONSE TO GROWING CORPORATE POWER Globalization and Evolving Form of Enterprises Corporate Power Structured Relations as a Response towards Corporate Power Leadership, Transparency and Management by Objectives and Participation Weakening State and Withdrawal of Public Sector PART II: CREATING MEANINGS - A SENSE-MAKING PERSPECTIVE OF CORPORATE SOCIAL RESPONSIBILITY Sense-making and Organizational Identity Organization and its Message PART III: ENTERPRISES AND RELATIONS WITH STAKEHOLDERS The Framework Socially Sensitive Organizations Understanding Local Communities The Four Pictures Stakeholder Relations Insights

• Format: Paperback
• Language: English
• ISBN: 1349323772
• ISBN13: 9781349323777
• Release Date: July 2011
• Publisher: Palgrave MacMillan
• Length: 238 Pages
• Weight: 0.65 lbs.
• Dimensions: 0.5" x 5.5" x 8.5"