Building Competitive Immunity-A Strategic Approach to Sales Success in the Healthcare Marketplace

by Tom Stovall and Dustin Grainger

Book Overview

Failure to understand healthcare issues from a broad perspective. In surveys we ve done over the past ten years, customers consistently identify this as the main weakness of sales and marketing... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0977774503
• ISBN13: 9780977774500
• Release Date: May 2008
• Publisher: Kirby Lithographic
• Length: 186 Pages
• Weight: 0.72 lbs.
• Age Range: 21 years and up