Financing and Building an E-Commerce Venture

By Marc Kramer

Secure financial backing no matter what the current market buzz is, and develop a .com that will thrive and prosper for years to come.Every day innumerable e-ventures open and fold, each with big... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 0735201986
• ISBN13: 9780735201989
• Release Date: May 2001
• Publisher: Prentice Hall Press
• Length: 288 Pages
• Weight: 0.90 lbs.
• Dimensions: 8.9" x 0.7" x 6.1"

Customer Reviews

ThisBook Is a Winner

Marc Kramer tells us all how to start and build a new business. Excellent writing! Excellent thinking! This book gives sound advice from identifying good opportunities to closing the deal.Norbert Aubuchon

More important than ever

This book could not have been more timely. Given the radical changes in the market for internet based busineses, it was about time that someone wrote a straight shooting book on how an e-commerce business should be built.The beauty of Kramer's book is it's practical, hands on approach. I found that it serves as a virtual cookbook on how to do things the right way. Thank you for this great book.