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Paperback Bucking Starbucks' Star Book

ISBN: 1521743924

ISBN13: 9781521743928

Bucking Starbucks' Star

Even as CEO Howard Schultz was employing Starbucks in political causes including gay rights and race relations in the years after the financial crisis of 2008, significant lapses in customer service in the stores pointed to the true cost in business terms of a managerial hierarchy insufficiently oriented to the admittedly mundane work of making sure the trains run on time, which, mixing metaphors, involves getting rid of the bad apples. Meanwhile, the company was again expanding, as if all of its existing trains were running on time. Far from it, and yet the headquarters seems to lacks oversight competence, or perhaps the CEO's political causes were of more interest. It is the disconnect from what customers could experience and what the company was doing that comes out most starkly, suggesting that if a company gets big enough, it can let it slide with impunity.

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Format: Paperback

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