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Bridging Disciplinary Perspectives of Country Image Reputation, Brand, and Identity
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Bridging Disciplinary Perspectives of Country I... 1138281352 Book Cover

Bridging Disciplinary Perspectives of Country I...

Edition Description

Country image and related constructs, such as country reputation, brand, and identity, have been subjects of debate in fields such as marketing, psychology, sociology, communication, and political science. This volume provides an overview of current scholarship, places related...

Edition Details
Format:Paperback
Language:English
ISBN:1138281352
Format: Paperback
Condition:
$
60.45
50 Available
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