Branding Korean Restaurants: Why Some Thrive While Others Struggle

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Branding Korean Restaurants: Why Some Thrive Wh...

Edition Description

When three Korean restaurants on the same street serve similar food at similar prices, why does one thrive while others struggle? This guide goes beyond advertising tactics to address what truly builds lasting restaurant brands: cultural identity, internal preparation, community...

Edition Details

Format:Paperback

Language:English

ISBN:1067404104

Format: Paperback

Condition:

19.62

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List Price: ~~$24.95~~

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Branding Korean Restaurants: Why Some Thrive Wh...

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