Brand Strategies: How to Connect Consumer's Experience And Marketing Process

By Mike Parson

Book Overview

By definition, a brand strategy is a long-term plan for developing a successful brand to achieve specific goals. A well-defined and executed brand strategy affects all aspects of a business. It is... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 1802738347
• ISBN13: 9781802738346
• Release Date: May 2021
• Publisher: Mike Parson
• Length: 134 Pages
• Weight: 0.77 lbs.
• Dimensions: 0.4" x 6.0" x 9.0"