Brand It Like Beckham: The Story of How Brand Beckham Was Built

By Andy Milligan and Andy Millgan

Experience marketing is a simple technique that is behind some of the most innovative ideas in business today, including the i-pod and low cost flights. The authors bring this theory to life through... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 9814276936
• ISBN13: 9789814276931
• Release Date: December 2010
• Publisher: Marshall Cavendish Corp
• Length: 223 Pages
• Weight: 0.58 lbs.
• Dimensions: 7.5" x 0.8" x 5.0"