'Kiran Zende has an extremely grounded and practical conversational style. In this book he answers, in an engaging & lively manner, several questions which people might have on the branding process. Brand Gappa is necessary reading for all those interested in branding.'- Vinay Kanchan, A well-known personality in the field of Advertising and Marketing, coach to various advertising agencies, corporates, and the author of 'Sportivity', 'Lessons from the Playground' & 'The Madness Starts at 9'.Charity Partner - Sanskar Charitable TrustMajor part of earnings from this book will go to Sanskar Trust who is creating a Symbiotic Rehabilitation for Special Adults and Senior Citizens.
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