Bly on Direct Marketing

By Robert W. Bly

McGraw-Hill calls Bob Bly “America’s top copywriter.” His book, The Copywriter’s Handbook, is considered by many to be the “Bible” of copywriting, and was cited as a “mini-classic of direct marketing”... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 0976517213
• ISBN13: 9780976517214
• Release Date: March 2006
• Publisher: MeritDirect Press
• Length: 320 Pages
• Weight: 1.25 lbs.
• Dimensions: 1.0" x 6.0" x 9.0"