Big Brand

By Yu Fuguo

Based on submissions for the European Design Awards, this book investigates branding, globalisation and brand development, and its importance within today's consumer market. Includes the work of... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 4903233294
• ISBN13: 9784903233291
• Release Date: April 2008
• Publisher: Azur Corporation
• Length: 320 Pages
• Weight: 2.54 lbs.
• Dimensions: 10.6" x 1.2" x 7.6"