Big Bird and Beyond: The New Media and the Markle Foundation

By Lee D. Mitgang

Book Overview

This work examines the career of Lloyd Morrisett - a television executive who developed the successful children's television programme Sesame Street, with the aim of teaching pre-school children the basics of literacy. His other media and journalistic achievements are also listed.

• Format: Paperback
• Language: English
• ISBN: 0823220419
• ISBN13: 9780823220410
• Release Date: January 1950
• Publisher: Fordham University Press
• Length: 292 Pages
• Weight: 0.95 lbs.
• Dimensions: 0.7" x 5.9" x 8.9"