Bakhtin and Interactivity: A Conceptual Investigation of Advertising Communication

By Gulnara Z. Karimova

Dr.Karimova addresses current issues within the theory of interactivity. Such problems as defining interactivity and measuring level of interactivity have recently attracted a great interest among... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 1936320460
• ISBN13: 9781936320462
• Release Date: July 2012
• Publisher: Academica Press
• Length: 324 Pages
• Weight: 0.80 lbs.
• Dimensions: 0.6" x 6.1" x 9.1"