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B2B Brand Management B000VHSZRM Book Cover

B2B Brand Management

Edition Description

This book is one of the first to probe deeply into the art and science of branding industrial products. As products become increasingly similar, companies are turning to branding as a way to create a preference for their offerings. Branding has been the essential factor in...

Edition Details
Format:Hardcover
Language:English
ISBN:B000VHSZRM
Format: Hardcover
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B2B Brand Management 3540253602 Book Cover

B2B Brand Management

Edition Details
Format:Hardcover
Language:English
ISBN:3540253602
Format: Hardcover
Condition:
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B2B Brand Management 3642064701 Book Cover

B2B Brand Management

Edition Description

This book is one of the first to probe deeply into the art and science of branding industrial products. As products become increasingly similar, companies are turning to branding as a way to create a preference for their offerings. Branding has been the essential factor in...

Edition Details
Format:Paperback
Language:English
ISBN:3642064701
Format: Paperback
Condition:
$
59.99
B2B Brand Managiment with the corporation of In... [Russian] 5962603133 Book Cover

B2B Brand Managiment with the corporation of In... [Russian]

Edition Details
Format:Paperback
Language:Russian
ISBN:5962603133
Format: Paperback
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We receive fewer than 1 copy every 6 months.
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