Attitudinal and Normative Factors Influencing Apparel Choice

By Violet Mugalavai

Consumer behavior in the purchase of apparel products may have great influence on the outcomes obtained by the consumer. Judging the quality of clothing requires knowledge and skills during planning,... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 3848435446
• ISBN13: 9783848435449
• Release Date: April 2012
• Publisher: LAP Lambert Academic Publishing
• Length: 128 Pages
• Weight: 0.44 lbs.
• Dimensions: 0.3" x 6.0" x 9.0"