Athletes as Influencers: Name, Image, and Likeness: Name, Image, and Likeness

By Heather Rule

From Michael Jordan to Simone Biles, athletes are turning their athletic prowess into lucrative brands. Athletes as Influencers: Name, Image, and Likeness explores how college and professional athletes are capitalizing on their fame in the ever-changing world of NIL rules. This title features informative sidebars and case studies, exciting photos, a glossary, and an index. SportsZone is an imprint of Abdo Publishing, a division of ABDO.

• Format: Library Binding
• Language: English
• ISBN: 1098298233
• ISBN13: 9781098298234
• Release Date: December 2025
• Publisher: Sportszone
• Length: 48 Pages
• Age Range: 8 to 14 years
• Grade Range: Grades 3 to 9