Assessing Service Quality of Star Rated Resort and Spas Using IPA

By Asfaw Kitaw Haile

In a parallel to the increasing movement of people, the hospitality industry, now days, has become a big business worldwide. Considering the competitive environment thereof, there is a need for service providers to plan strategies that will differentiate them from others. This can be achieved through the delivery of superior service quality. Provided that, this book has gone someway to comprehend the service quality of star rated resort and spas in Ethiopia's Bishoftu, a town endowed with breathtaking natural resources, using Importance-Performance analysis technique.

• Format: Paperback
• Language: English
• ISBN: 6203306142
• ISBN13: 9786203306149
• Release Date: September 2022
• Publisher: LAP Lambert Academic Publishing
• Length: 56 Pages
• Weight: 0.21 lbs.
• Dimensions: 0.1" x 6.0" x 9.0"