An Executive's Guide to Information Technology: Principles, Business Models, and Terminology

By Robert Plant and Stephen Murrell

Book Overview

Assessing the most valuable technology for an organization is becoming a growing challenge for business professionals confronted with an expanding array of options. This 2007 book is an A-Z compendium of technological terms written for the non-technical executive, allowing quick identification of what the term is and why it is significant. This is more than a dictionary - it is a concise review of the most important aspects of information technology from a business perspective: the major advantages, disadvantages and business value propositions of each term are discussed, as well as sources for further reading, and cross-referencing with other terms where applicable. The essential elements of each concept are covered in a succinct manner so the reader can quickly obtain the required knowledge without wading through exhaustive descriptions. With over 200 terms, this is a valuable reference for non- and semi-technical managers, executives and graduate students in business and technology management.

• Format: Hardcover
• Language: English
• ISBN: 0521853362
• ISBN13: 9780521853361
• Release Date: May 2007
• Publisher: Cambridge University Press
• Length: 386 Pages
• Weight: 2.00 lbs.
• Dimensions: 0.9" x 7.1" x 9.8"