The Rags To Riches Step by Step plan of Mark J. Reynolds, the man who went from a $400 a week income to over $1,000,000 a year! This description may be from another edition of this product.
This was the very first book I ever read on mail order and direct marketing. Before this book I knew nothing about direct marketing- boy have I come a long way! This book sparked an interest and will probably always remain one of my favorites. It is a great book for beginners- covering such areas as product selection with a list of wholesalers and exporters, copywriting, mail order primer, and some solid direct marketing principles.If you're a beginner, you can't beat this book for learning. Although some of it is a little outdated, the principles Mark teaches are timeless, and would be a great stepping stone into the world of mail order.
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