′It is memorable for its full-bodiedness, encompassing the three components of the television process...a superb illustration of the emergence of conflict themes in organizations...′ Journal of Communication, Winter 1982
′The details of this experiment are more than interesting. The book provides the reader with a sociological portrait of how new ideas and ways of conducting businesses should be introduced into an existing organization, with existing norms, traditions and procedures.′ -- Journalism Quarterly, Winter 1981