AI Utilization for Marketing Content Creation

By: Rosário, Albérico Travassos

In the changing landscape of technology innovation, artificial intelligence (AI) stands as a transformative force across business sectors. One sector experiencing a revolutionary shift is marketing. As businesses seek innovative ways to engage with consumers, streamline operations, and maximize return on investment, AI emerges as a critical tool that redefines traditional marketing paradigms. From personalized content and predictive analytics to automated customer service and enhanced decision-making processes, AI is at the forefront of a marketing renaissance. Further exploration into generated content creation may reveal new challenges in ethics, practical application, and consumer demands. AI Utilization for Marketing Content Creation explores the impact of AI on marketing, searching how advanced algorithms, machine learning, and data analytics reshape strategies, elevating and personalizing customer experiences, and fueling business growth. It addresses the critical ethical considerations of AI adoption and integration into content creation. This book covers topics such as digital marketing, sustainable development, and data analysis, and is a useful resource for business owners, marketers, engineers, academicians, researchers, and scientists.

• Format: Paperback
• Language: English
• ISBN: B0GHPWSCF6
• ISBN13: 9798369399958
• Release Date: January 2026
• Publisher: IGI Global Scientific Publishing
• Length: 362 Pages
• Weight: 1.38 lbs.
• Dimensions: 0.8" x 7.0" x 10.0"