AI Email & SMS Marketing: Automation and Lifecycle Campaigns for Ecommerce Brands

By Noah Schumacher

Reactive Publishing

AI Email & SMS Marketing is a practical guide to building structured lifecycle marketing programs for ecommerce brands using modern AI tools and automation methods.

The book introduces the core components of email and SMS marketing, including customer segmentation, campaign planning, behavioral triggers, retention flows, promotional calendars, and post-purchase communication. Readers learn how lifecycle systems are organized, how customer data can inform messaging, and how automation can support more consistent communication across the buyer journey.

Inside, the book covers:

Email and SMS fundamentals for ecommerceCustomer lifecycle stages and segmentation logicWelcome, abandon cart, post-purchase, winback, and retention flowsCampaign planning and promotional schedulingAI-assisted copywriting, testing, and workflow designList hygiene, consent, deliverability, and compliance considerationsPerformance tracking, reporting, and continuous improvement

Written for ecommerce operators, marketers, founders, and agency professionals, this book focuses on practical structure rather than hype. It provides a clear framework for understanding how AI, automation, and lifecycle marketing can work together to support organized, repeatable customer communication.

• Format: Paperback
• Language: English
• ISBN: B0GZQ5ZZQQ
• ISBN13: 9798195759438
• Release Date: May 2026
• Publisher: Independently Published
• Length: 404 Pages
• Weight: 1.07 lbs.
• Dimensions: 1.0" x 6.0" x 9.0"