Affect, Emotion, and Rhetorical Persuasion in Mass Communication

Book Overview

This volume examines the interplay between affect theory and rhetorical persuasion in mass communication. The essays collected here draw connections between affect theory, rhetorical studies, mass communication theory, cultural studies, political science, sociology, and a host of other disciplines.

• Format: Paperback
• Language: English
• ISBN: 0815374399
• ISBN13: 9780815374398
• Release Date: October 2018
• Publisher: Routledge
• Length: 238 Pages
• Weight: 0.95 lbs.
• Dimensions: 0.5" x 6.0" x 9.0"