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Advertising 1265019525 Book Cover

Advertising

Edition Description

"chapter one Added a new vignette focused on Wendy's clever use of social media in partnership with Chance the Rapper to bring back Spicy Chicken Nuggets. The Wendy's vignette is woven throughout the chapter to illustrate basic concepts, especially in My Ad Campaign. Updated...

Edition Details
Format:Loose Leaf
Language:English
ISBN:1265019525
Format: Loose Leaf
Condition:
$
177.49
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