Advertising: Its Business, Culture and Careers

By Andy Tibbs

Whether you are an aspiring advertising creative, designer, account manager, PR / publicity consultant or marketing manager, Advertising is an engaging source of inspiration for those dark, idea-less days and a motivator when those job interviews or placements seem in short supply.

• Format: Hardcover
• Language: English
• ISBN: 0415544688
• ISBN13: 9780415544689
• Release Date: December 2009
• Publisher: Routledge
• Length: 232 Pages
• Weight: 1.35 lbs.
• Dimensions: 0.6" x 7.4" x 9.7"