Advertising Impact on Children

By Prashant Tripathi

Kids are active seekers and influencers for a whole range of products affecting their lives."The Child is the father of the Man": an old adage that still holds true.The world of children has changed a... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 3659136204
• ISBN13: 9783659136207
• Release Date: June 2012
• Publisher: Lap Lambert Academic Publishing GmbH & Company KG
• Length: 252 Pages
• Weight: 0.82 lbs.
• Dimensions: 0.6" x 6.0" x 9.0"